Marketing Research

 






Enrollment Forecasting

Creating a Shared Vision

Enrollment Forecasting Team

Members of the Enrollment Forecasting Team (EFT) include the Director of Institutional Research (Chair), Director of Admissions, the Dean of Graduate Studies and Extended Education, the University Budget Director and the Chair of the Retention/Customer Service Group. The goals of the EFT are to 1) collect and assess enrollment data, 2) examine enrollment trends and scenarios, 3) recommend enrollment goals, and 4) identify methods/activities to achieve the enrollment goals.